Have you ever struggled with creating a perfect blog tagline to help you define your online brand?
I see this to be one of the biggest challenges among clients that I’m working with. Your online brand is super important.
This is exactly what’s gonna allow you to stand out from everyone else and attract people to YOU to help you grow your business.
I used to struggle with this myself – creating that perfect blog tagline was a challenge. And I’ll tell you what – your brand is gonna grow, and your tagline may change along the way. That’s fine.
In this post and video you’re going to learn a simple 3 step formula to help you create a perfect tagline for your online brand.
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The very first thing you have to identify is your target audience. Who is your perfect customer or client? In order for you to do so, look at your product, or service. And then look at your competitors – who are they targeting. That is probably one of the simplest way to do that.
It’s not enough to look at the outside. You have to dig deeper when it comes to understanding your target market. What social media platforms do they hangout? Targeting people in the health industry – you may wanna go to Snapchat. Makeup? Instagram might be a good option.
If your perfect customer is on Facebook, then research what kinda Fan Pages are they going to. If that’s network marketing specific, it might be Network Marketing Pro – Eric Worre, or Sarah Robbins, or Ray Higdon etc. Or if that’s online marketing, it might be Chalene Johnson, or Amy Porterfield, or Russell Brunson (ClickFunnels).
Then you have to be more specific and paint a picture in your head about your perfect client. Is it men or women? If you are promoting make up, then the answer is obvious. Are you targeting struggling network marketers, or maybe real estate investors? Get clear on that.
And then you’ve gotta move on to the next step, which is what I’m talking about in the video, as well as the third and final step of the formula to creating your perfect blog tagline. Feel free to share this with your team mates that are looking to grow their brand.
3 Step Formula to Create a Perfect Blog Tagline
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“I help entrepreneurs create a successful brand online using social media & blogging.”
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